Run your own real estate brand on Pinnacle Realty Advisors infrastructure. You own the name, the marketing, and the client relationships. We carry the brokerage, the compliance, and the back office.
Private Label is what the industry often calls white label real estate broker sponsorship. Same arrangement, and at Pinnacle Realty Advisors it runs on the same terms as every other mode.
Clients hire the agent, not the sign. An agent who has spent years building referrals, a reputation and an audience is being asked, at most brokerages, to put someone else's name above all of it.
Private Label inverts that. Pinnacle Realty Advisors stays in the background doing the part that requires a brokerage license, and your brand does the part that wins the business.
Your brokerage name, your signage, your website, your listings presentation. Client relationships stay yours, and so does the equity you build in the name.
Pinnacle Realty Advisors holds the brokerage license and carries compliance oversight, E&O insurance, transaction management, and a national operations and accounting team.
Opening your own brokerage means a broker license, E&O policy, trust accounting, and staff. Private Label gets you the brand without the entity underneath it.
Standing up a brokerage is a months-long project. Most agents are fully onboarded the same business day. Timing can vary slightly with state licensing transfers.
Private Label costs the same as every other way of working with Pinnacle Realty Advisors. There is no premium for running your own brand.
Base membership. Billed annually. Gets you access to PinnacleHQ, local broker support, state E&O insurance coverage, and a national Ops/Accounting team.
Keep 95% of every commission. No monthly fees. No transaction fees. No hidden fees. No confusing calculations.
It is not the right answer for everyone, and Pinnacle Realty Advisors will tell you so on the call.
In those cases the standard sponsorship route is usually the better starting point. The terms are identical, so moving to Private Label later costs nothing.
We look at your book, your brand and your state, and tell you whether Private Label is the right mode.
Your license moves to Pinnacle Realty Advisors as your sponsoring broker. We handle the filing.
Your name and marketing go on the front. Required brokerage disclosures sit where your state requires them.
Transactions run through PinnacleHQ and SkySlope. Commissions disburse at the 95/5 split.
Yes. White label is the common industry phrase for the same arrangement. Pinnacle Realty Advisors calls it Private Label: you operate under your own brokerage brand while Pinnacle Realty Advisors holds the license and carries compliance.
No. Private Label runs on a $495 annual membership and a 95/5 commission split, the same as every other mode at Pinnacle Realty Advisors. No monthly fees. No transaction fees. No hidden fees.
No. That is the point of Private Label. Pinnacle Realty Advisors holds the brokerage license and acts as your sponsoring broker, so you can run a branded business on a salesperson license.
Yours, with the brokerage disclosure your state requires. Requirements vary by state, so Pinnacle Realty Advisors confirms the exact wording and placement for your market during onboarding.
Yes. Team leads commonly use Private Label to put one brand across the whole team without taking on brokerage overhead. Every agent on the team joins on the same $495 annual membership and a 95/5 commission split.
Pinnacle Realty Advisors is licensed in Texas, Louisiana, Florida, California, Arkansas, and North Carolina. Expansion is ongoing, so contact us if your state is not listed yet.
Talk to Pinnacle Realty Advisors about running Private Label. Most agents are fully onboarded the same business day.
talk to us →