3 min read · September 5, 2023
In a recent episode of “10 Minute Talks”, HW Media COO Diego Sanchez sat down with Sam Sawyer, the CEO of Pinnacle Realty Advisors, to discuss the evolution of Sawyer’s career and the unique approach Pinnacle is bringing to the real estate brokerage space.
Sawyer recounted his journey in the real estate sector, which started at the young age of 19. He initially worked at a Sotheby’s firm in Dallas and later co-founded a brokerage firm, the Collective, which was subsequently acquired by Compass. Following several years in San Francisco, he returned to Austin to launch Pinnacle Realty Advisors. This step was driven by his innate entrepreneurial spirit and a desire to innovate in the real estate space after over a decade of experience as an agent.
At the heart of Pinnacle’s business model is the Brokerage-as-a-Service (BaaS) concept, which is a cloud-based real estate brokerage with a subscription-based pricing model. This approach allows agents to pay a fixed subscription fee, with the freedom to choose additional services from an à la carte menu to build and grow their businesses as they see fit. This model, Sawyer explained, represents a significant shift from the legacy business models employed by other brokerage firms, offering more freedom and a uniform service that caters to agents across various locales and market segments.
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Pinnacle Realty Advisors is the world’s best Brokerage-as-a-Service (BaaS) platform that empowers real estate agents in both residential and commercial sectors, enabling them to build their brands autonomously through a subscription-based model offering a comprehensive suite of services, support, and access to cutting-edge tools via proprietary technology PinnacleHQ.
We’re here to crush the commission split business model & bring transparent pricing to brokerage services to all agents in America.
Pinnacle Realty Advisors is a firm built by agents for agents.
Thus, we put agent service & support first and go out of our way to help you succeed. We give real estate agents total brand control and empower them to earn more.